While data and reports indicate that unemployment is down, employee credibility is now more important than ever with industries being more connected than before through constant and continual technological advancements. Experienced and reliable property management companies have gotten the memo and are placing premium importance on employee credentials.

“No question about it; I place a lot of value on employee credentials and always have, said Trademark Property Management Group CEO David Rand. “This industry is ever-changing and evolving and so are the demands for property managers to enhance their value by acquiring more skills.”

Rand, a longtime Fort Collins property manager, started up Trademark in March and said the Fort Collins property management company and more and more management companies are making it a point to hire and retain credible associates for a number of reasons.

Credentialed Employees Provide a Competitive Edge for Property Management Companies

The rental market in Fort Collins and many other areas throughout the United States is as competitive as ever. That said, those property management companies with credentialed and certified employees will almost certainly see their credibility rise along with their demand from property owners.

Credentialed Employees Will Lower a Property Management Company’s Turnover Rate

Just as retention is important to property owners, it also is paramount to property management companies. With turnover, comes increased training and additional costs such as recruitment. When property management companies actively seek out and hire properly credentialed employees, the turnover rate should decrease while performance should increase.

Experience the “Trademark Recipe” for Success

Rand and his team at Trademark Property Management Group place great importance on not just hiring and retaining a credentialed staff, but in providing the most credible services to Northern Colorado property owners. Whether you are in need of Commercial, HOA and Residential management services, Trademark has the team in place to help your investment reach its potential. Contact Trademark today and find out more about the “Trademark Recipe” for Northern Colorado success.